Back to Case Studies
Full Stack·Real Estate

Real Estate Listings

Brokerages needed a white-label solution but existing platforms charged per-listing fees.

Overview

We built a multi-tenant listing platform that gives brokerages their own branded website with modern listing features, lead capture, and MLS sync — without the per-listing fees of Zillow or Realtor.com.

Client

A group of mid-size...

Timeline

20 weeks

Team

3 engineers

Industry

Real Estate

The Challenge

Mid-size brokerages wanted modern listing websites with virtual tours and lead capture, but the major platforms charged per-listing fees and captured leads for themselves. They needed a white-label solution they could control, brand, and own the customer data from.

Our Approach

1

Built multi-tenant architecture supporting multiple brokerages with independent branding and agent accounts

2

Created virtual tour integration with support for 360-degree photos and third-party tour providers

3

Implemented MLS integration for automatic listing sync so agents don't double-enter data

4

Added lead capture forms with automated drip campaigns and intelligent agent assignment

Key Results

3x

Higher Lead Capture

100%

Data Ownership

80%+

Agent Adoption

20 wks

Delivered In

Lead capture rate significantly higher than third-party portals

Brokerages save on annual platform fees compared to Zillow Premier Agent

Agent adoption reached 80%+ within the first few months of launch

Brokerages now own 100% of their customer data

We were paying a fortune to list on portals that kept our leads for themselves. Now we have our own site that looks better, captures more leads, and we own all the data. Should have done this years ago.

Broker-Owner, Real Estate Brokerage

Tech Stack

Next.jsNode.jsPostgreSQLRETS/RESO APIAWS S3

Need something similar?

We've solved problems like this before. Let's talk about yours.

Start a Conversation

Ready to build
something real?

Tell us about your project. We'll give you honest feedback on scope, timeline, and whether we're the right fit.

Start a Conversation