Wholesale buyers placed orders via phone/fax with no visibility into inventory or pricing.
We built a B2B ordering portal that gives wholesale buyers self-service access to inventory, customer-specific pricing, and order tracking — eliminating the phone/fax ordering process and freeing up the sales team.
Client
A manufacturer selling wholesale...
Timeline
16 weeks
Team
2 engineers
Industry
Manufacturing
A manufacturer sold to hundreds of retailers through phone and fax orders. Sales reps spent hours processing orders, buyers had no visibility into current inventory or their specific pricing tiers, and credit approvals delayed shipments. The manual process was a bottleneck for growth.
Built a B2B portal with customer-specific pricing tiers that display each buyer's negotiated rates
Implemented real-time inventory visibility with ERP integration so buyers see what's actually available
Created credit management with automated approvals and spending limits based on account history
Added order tracking with shipment notifications and delivery confirmation
Instant
Order Processing
99%+
Order Accuracy
Real-time
Credit Approval
16 wks
Delivered In
Order processing went from days to instant self-service
Sales reps freed up for relationship building instead of order taking
Order accuracy improved to over 99% with self-service entry
Credit approval time reduced from days to automated real-time decisions
“Our sales reps were order takers. They'd spend all day on the phone writing down what people wanted to buy. Now buyers order themselves, see real-time inventory, and get instant credit approval. The reps actually sell now.”
— Sales Director, Manufacturing Company
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